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Archived News - Branded Merchandise

Marketing 'getting more important' for wealth firms
A "fiercely competitive market" is forcing US wealth management firms to increase their branding strategy in order to make sure they stand out from th...
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Published: 09-Jun-2008
Unlicensed sellers 'not allowed to profit from Olympics logo'
Official sponsors of the Olympic Games in Beijing are doing all they can to prevent imitations from profiting from the organisation's logo, Reuters reports....
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Published: 04-Jun-2008
Slogans on corporate gifts 'should be a promise'
Corporate gift slogans should be a "promise" to customers, a business expert has said.Writing for Australian News provider News.com.au, Steve Alley, D...
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Published: 02-Jun-2008
'Influential' logos may be banned on cigarettes
The government is convinced about the advertising power of logos on cigarette packets and is considering banning them altogether.Proposals being discussed by th...
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Published: 02-Jun-2008
Logos 'can affect behaviour'
The sight of certain logos can influence people's behaviour, a psychological study has revealed.University of Waterloo social psychologist Grianne Fitzsimon...
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Published: 30-May-2008
Woolworths loses commemorative wedding items
High street chain Woolworths has revealed that it has scrapped its proposed branded merchandise, which it produced in 2006 to celebrate a predicted engagement b...
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Published: 29-May-2008
Engraving services offered to Chester residents
Neighbourhood police in Chester have offered residents the chance to make their bikes identifiable with a free engraving service.According to the force, hundred...
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Published: 29-May-2008
Prizes for primary logo designers
Primary school children who designed the winning logos in a competition to design the image for the Our World in Your Hands campaign have been awarded prizes.Th...
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Published: 28-May-2008
Ubiquitous peace logo reaches 50th birthday
The emblem of the campaign for nuclear disarmament is now 50 years old.Created by Briton's Gerald Holtom, a designer and conscientious objector, the logo wa...
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Published: 23-May-2008
Controversial logo cost increased to£360,000
The price of the University of Southampton's new logo has increased to £360,000 after an initial budget of £160,000.Hampshire's Daily Echo has...
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Published: 20-May-2008
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