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Corporate gifts news and stories. News about corporate gift giving, trends in executive and engraved gifts, and latest information from the business gifts and promotional merchandise industry.

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Archived Business Gifts News - April 2008

Companies should 'dare to be different': Companies wishing to stand out from the competition need to "dare to be different" in their branding choices, according to Business24-7.ae.The busines...
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Published: 30-Apr-2008

The right colours important in branding: Choosing the right colour to market your brand can be important, according to an Australian business advisory website.Sean Adams, writing on Smartcompany.com.au...
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Published: 30-Apr-2008

"Who doesn't like receiving a gift?": Marketing expert Tara Roitman has disputed the idea that corporate gifts have lost their impact.Even if the gift is not of high value "it's great to fe...
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Published: 30-Apr-2008

Business gifts introduce companies' names to potential clients: Well-branded corporate gifts are useful for spreading the company's name and show gratitude towards clients, according to a website.In an article on Starcra...
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Published: 30-Apr-2008

Workplaces 'should maintain good communication' for happy staff: Employers should maintain good levels of communication with their staff in order to keep them satisfied in their roles, according to L M Leander.Writing on arti...
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Published: 30-Apr-2008

Asia's most trusted brands revealed: Reader's Digest Asia has published its annual list of the most trusted brands on the continent.According to jewellery entrepreneur Meer Sadik Habib, owner o...
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Published: 30-Apr-2008

Brand 'a company's personality': The branding of the company is ultimately the firms 'personality', according to entrepreneur Nick James.Mr James told the Reading Evening Post that an e...
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Published: 30-Apr-2008

The right branding 'adds value': Ensuring that your company has the right branded image can add artificial value to your product and make it more appealing to consumers, according to marketing ...
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Published: 30-Apr-2008

Happy employees 'more effective workforce': Keeping employees happy can help boost productivity and increase employee "engagement", according to a report by PricewaterhouseCoopers (PwC).A more c...
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Published: 29-Apr-2008

Specially engraved trophy for player of the year: Plymouth Albion's Player of the Year has been awarded a specially engraved trophy for his efforts.Readers of the Plymouth Herald voted Ed Lewsey as the best...
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Published: 29-Apr-2008

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Archived Business Gifts News - April 2008

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