Archived Business Gifts News - July 2008
- 'Too much choice' makes branding more important
- The wide range of choices available to the consumer is making the Indian marketplace a difficult area in which to compete, it has been claimed.An increasing num...
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Published: 14-Jul-2008
- Cheers logo protected by CBS
- American studio CBS has launched a lawsuit against Cheers of Rockford, a company which has been trading under what the filmmaker claims is it own trademark, the...
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Published: 14-Jul-2008
- Branding 'creates preferred status'
- Effective banding can lead to a firm achieving "preferred status" and being a consumer's number one choice for a product, it has been claimed.Writ...
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Published: 14-Jul-2008
- How to thank guests with pewter tankards
- Pewter tankards can be the perfect way to thank those who have been involved in the planning of the wedding day, it has been claimed.According to a writer on th...
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Published: 11-Jul-2008
- Branding a"vital"way to make a business stand out
- Providing clear, recognisable and appropriate branding, which can be printed onto corporate gifts, is "vital" for a business which wants to stand out,...
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Published: 10-Jul-2008
- Corporate gifts keep a business"top of mind"
- Providing elegant and useful corporate gifts can ensure a company is kept "top of mind", according to a new report.Writing on Gather.com, PRStore said...
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Published: 10-Jul-2008
- Home bars 'stocked up with bar accessories'
- Bars are becoming more popular in the home, increasing the market for bar accessories, the Telegraph has reported.According to the newspaper, sixties-style home...
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Published: 10-Jul-2008
- Promotional Product association donates to charity
- A food drive organised by the Promotional products Association International (PPAI), the worldwide organisation for the corporate gifts industry, has collected ...
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Published: 09-Jul-2008
- Card holders 'make great corporate gifts'
- Card holders make an ideal corporate gift for colleagues and customers, it has been claimed.An article on the Cagefree blog stated that the items are a "un...
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Published: 08-Jul-2008
- Corporate gifts 'improve client loyalty'
- Corporate gifts can help companies retain customers by improving their loyalty to the brand, an expert has claimed.USB keys, wine coolers, clocks, calculators a...
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Published: 08-Jul-2008
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