Branded Merchandise News

New Big Brother logo revealed

Channel 4 has unveiled the logo for this summer's season of Big Brother.

Again, the logo is based on an eye, but this time the eye is shattered into various shards.

The majority of the shards are black, but one is red, which is apparently meant to symbolise a "war and order" theme for the show.

The ninth season of Big Brother will be sponsored by Virgin Mobile and is set to begin on June 5th.

Last year's winner was Brian Belo, who beat twins Sam and Amanda Marchant to the prize.

Having a strong brand and clear logo can be beneficial for a business as it can help provide a clear business identity.

Logos can be engraved or printed onto corporate gifts such as bar accessories, desk accessories or pewter tankards.

Marketing expert Don Schultz has said that ensuring an appropriate brand for a company can add artificial value to a product, making it more appealing to consumers, according to marketing expert Don Schultz.

Published:14-May-2008

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