Promotional Gifts News

Promotional gifts exhibition in London

London's Olympia will host the annual Promotional Marketing Exhibition from April 15th to the 17th.

The exhibition will play host to 200 exhibitors who will illustrate the benefits of promotional merchandise and gifts.

It will also concentrate on the benefits of incentives for staff, games, promotional packaging and more.

Representatives from companies of all sizes will visit the exhibition.

Those attending are expected to be senior buyers and executives with responsibility for branding and marketing.

Sponsors of the exhibition include the British Promotional Merchandise Association and the Institute of Sales Promotion.

There are many different types of corporate gift which can be used to promote businesses including engraved silver tankards, hip flasks, silver key rings, business card holders and clocks.

Evidence has also shown that providing prizes and incentives for staff can increase productivity.

Published:04-Apr-2008

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