Corporate Gifts Giving News

"Thoughtful"gifts the most effective

Corporate gift-giving has "moved from meagre to meaningful", according to Christopher Johnson in Crain's Cleveland Business.

The wide range of gifts available means that presents given between employees, customers and business associates can be more meaningful.

Types of gifts available include silver gifts, pewter tankards, executive games, and corporate logo gifts.

Holiday seasons such as Christmas are good times to give corporate gifts, Mr Johnson writes.

Sales representative for American Tank & Fabricating Co Mary Ripich, who regularly uses corporate gifts, told Mr Johnson that giving the presents is worth all the effort.

"You work so hard on these things and getting them sent out, but it's worth it when customers call and are elated at the nice gift they've received," she said.

Crain's Cleveland Business is a business-orientated newspaper that forms part of the Crain Communications Company and also runs Crain's Manchester Business in the UK.

Published:25-Apr-2008

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