Latest Business Gifts News

New Big Brother logo revealed

Channel 4 has unveiled the logo for this summer's season of Big Brother.Again, the logo is based on an eye, but this time the eye is shattered into various ...
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Published: 14-May-2008

'Brand your product, not yourself'

Business owners should ensure that their branding strategies focus on their business and not themselves, according to a branding expert.Writing on copyblogger.c...
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Published: 14-May-2008

Staff 'should be clear of your brand message'

Members of staff should be aware of and loyal to your brand in order to ensure that they promote your business, according to a branding expert.Sally Durcan told...
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Published: 14-May-2008

Make corporate gifts look like a 'thank you'

People hoping to promote their business through the use of corporate gifts would do well to make the gift look like a 'thank you' to customers, it has b...
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Published: 14-May-2008

Pens appeal to 'all types of customer'

Promotional pens work as corporate gifts for all types of customer, it has been claimed.Writing on articleblast.com, Gareth Parkin said that there is no other p...
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Published: 13-May-2008

Significance of promotional gifts 'cannot be underestimated'

The significance of corporate gifts for firms that are "serious" about making an impact on their customers cannot be underestimated, according to a co...
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Published: 13-May-2008

Branded merchandise celebrates Bush daughter's wedding

The village of Crawford in Texas has been besieged by journalists, guests and souvenir hunters for the wedding of George Bush's daughter Jenna.Jenna Bush, a...
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Published: 12-May-2008

Engraved messages 'bring customers closer to products'

Sony and Apple are offering customers a free engraving service enabling them to personalise their new items.Senior vice president for Sony Electronics Mike Abar...
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Published: 09-May-2008

Marketing experts expect more personalised approach

Marketing techniques are set to become based around a relationship of trust, rather than flashy promotional techniques, it has been claimed.Research by 1to1 Med...
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Published: 09-May-2008

Corporate rewards and recognition 'important for retaining staff'

Human resources experts at automotive data research firm R L Polk have revealed that employee recognition and incentive schemes are one method they use to retai...
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Published: 08-May-2008

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